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My name is Hannah and I work for Freixe's employer, Nestle. The current Wikipedia page is just four sentences. I'd like to propose an expanded version that improves some of the citations and adds more cited content about his career. Per WP:COI, I'm leaving it here for impartial editors to consider. Please let me know if I can provide copies of any of the citations or anything else I can do to be of assistance. Pinging @Drmies: who helped years ago with the similar Ulf Mark Schneider page (Nestle's prior CEO). Buckeye16505 (talk) 16:20, 30 April 2025 (UTC)[reply]
Buckeye16505, the only one I can't read is that Figaro article, but the first paragraphs strike me as a typical business profile. I am not impressed with the other sources: they all seem to be friendly PR-style pieces. Food Navigator's About us says nothing about editorial standards or independence--it's a trade magazine at best that does product placement, as far as I can tell, and the poorly written piece seems to be a press release with an additional quote or two. Same with Business Chief--they claim to be "the trusted authority" who will "connect [my] brands with executives" etc. Food Engineering doesn't even have an "About us" page with editorial standards. The only piece that actually looks like journalism is this, from "Muula", but it's so short and just rehashes his resume in a story about Nestle. Note that all those articles are about him becoming CEO, which I guess is standard operating procedure in that world, but none of them rise to in-depth discussion about the man and his work (which isn't surprising, really).That leaves the book, which must have been the only exciting thing you could find, I guess, because you put that nugget about the programs in the lead. I don't have access to pages 353-55, but I can see a bunch of pages--a typical business book with all the mandatory namedropping for introductory chapters etc., and Springer's reputation isn't great in the first place. And I see that the section after the section with Freixe is led by the "insights" from a former Chairman of Nestle, so I'm not convinced that this is a book with the kind of standards I'm used to in academia. Sorry, but if I ran into this article, or your draft, I'd nominate it for deletion. Drmies (talk) 18:20, 30 April 2025 (UTC)[reply]
@Drmies: Understood. There are substantial in-depth profiles in European sources that are in French or German (Nestle is based in Europe). I've put some examples along with English translations on Google Drive here if you have a minute to take a look RE notability. Buckeye16505 (talk) 15:38, 3 July 2025 (UTC)[reply]
@Drmies:Here is a revised proposed draft based on the better citations I provided above. Let me know if you're interested in reviewing per WP:COI. I'll upload a headshot as well. Buckeye16505 (talk) 15:17, 15 July 2025 (UTC)[reply]
One question I have is about that Bilanz interview. That he beat up on some competitor--who says that? He, or is it clear that this is a solid, objectively stated fact? Oh I have a new bank account; I trust you can update that easily. Drmies (talk) 15:32, 15 July 2025 (UTC)[reply]
It's so weird; I don't know why they put it like this: "«war bald die bestverkaufte aller Tiefkühlmarken in Frankreich»". Are they quoting Freixe, like they did before? I guess I'm fine with it, since you worded it pretty neutrally. Drmies (talk) 15:38, 15 July 2025 (UTC)[reply]
