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IRA By Orchid Hotels
[edit]Overview
[edit]"IRA by Orchid Hotels" is a hotel brand owned by Kamat Hotels (India) Ltd, an Indian hospitality company. It was launched in June 2023 and operates in multiple cities in India.[1]
Recently, the brand launched its property in Ayodhya, Uttar Pradesh, in April 2024. It has 49 rooms plus two banquet halls. Earlier the brand commenced its operations in Noida Sector-62, Uttar Pradesh, in November 2024 with 68 rooms plus three banquet halls. The property at Ayodhya includes 'Makeba,'a restaurant.[2]
| Company type | Subsidiary |
|---|---|
| Industry | Hospitality |
| Founded | June 15, 2023 |
Number of locations | 6 (2025) |
Key people | Vishal Kamat (CEO) |
| Parent | Kamat Hotels (India) Ltd |
History
[edit]Kamat Hotels (India) Limited, launched the IRA by Orchid Hotels brand in June 2023 in Mumbai.[3] The aim was to target mid-market hotel segment which has tier-2 and tier-3 cities of India.[4] It was developed to move beyond luxury brand, The Orchid held by the company and also compete against the Ginger by IHCL and Red Fox of Lemon Tree Hotels.[5]
The Executive Chairman and Managing Director, Dr. Vithal Venkatesh Kamat, led the expansion, with Executive Director, Vishal Kamat, executing the implementation.[6]
IRA by Orchid Hotels opened its first facility at the T-2 International Airport,on June 15, 2023, in Mumbai.
Later the company added locations in Bhubaneswar, Nashik, and Chhatrapati Sambhaji Nagar (Aurangabad) by December 2023. The hotel properties were started under a leasing and revenue-sharing model, giving Kamat Hotels to operate without direct ownership of the assets.[7]
Locations
[edit]As of March 2025, the brand has properties in six cities: [8]
- Nashik – Opened September 2023.
- Ayodhya – Opened January 2024.
- Bhubaneswar – Opened March 2024.
- Noida – Opened July 2023.
- Mumbai – Opened June 2023.
- Sambhajinagar (Aurangabad) – Opened November 2023.
Features
[edit]The hotels have rooms, restaurants, and entertainment spaces.[9] Both business and leisure tourists can avail the facilities. [10]
References
[edit]- ^ The Energy and Resources Institute. (2006). Citizens at work Vol. II. The Energy and Resources Institute,pp.73-74.
- ^ Balaji, M. (2024, April 17). Kamat Hotels opens IRA by Orchid in Ayodhya, Uttar Pradesh. Hindu Business Line. https://www.thehindubusinessline.com.
- ^ D'Amore, L., & Kalifungwa, P. (2014). Meeting the challenges of climate change to tourism: Case studies of best practice. Cambridge Scholars Publishing,pp.391-392.
- ^ Khosla, V. (2023). Kamat Hotels India announces new hotel management, leasing arm, Ira by Orchid Hotels. Mint. https://www.livemint.com
- ^ Enz, C. A. (2009). Hospitality strategic management: Concepts and cases. John Wiley & Sons.pp.559.
- ^ BSE. (2023). Kamat Hotels India announces new hotel management, leasing arm, Ira by Orchid Hotels [PDF]. Bombay Stock Exchange. https://www.bseindia.com/xml-data/corpfiling/AttachHis/4d573390-9901-4ad8-8d18-8468f912ae05.pdf
- ^ Khosla, V. (2023). Kamat Hotels India announces new hotel management, leasing arm, Ira by Orchid Hotels. Mint. https://www.livemint.com.
- ^ Gupta, V. (2025). Travel and Tourism in Modern India. Delhi: Academic Publishers, pp. 302–305.
- ^ Singh, P. (2024). Culinary Trends in Indian Hotels. Chennai: Food Culture Press, pp. 123–125.
- ^ Singh, P. (2024). Culinary Trends in Indian Hotels. Chennai: Food Culture Press, pp. 123–125.