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WarmZilla

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WarmZilla.[1] is a UK-based home services company that specialises in installing and renewing gas boilers. Founded in 2018 by brothers Matthew and Rhys Powell, it operates from offices in Cardiff and London.

History

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WarmZilla was established with the aim to simplify the process of purchasing home services through a digital-first approach. Its core platform allows customers to obtain a fixed-price boiler quote via an online survey and nationwide installation by Gas Safe registered engineers. The company describes its model as "Click, Pick, We Fit," aiming to offer homeowners a streamlined, transparent process.

Operations

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The company serves residential customers across the United Kingdom, offering boiler installation services and heating system maintenance. They also provide Plumbing, Boiler, and Heating repairs, EV charger installation, and home cover. Its online quotation system has contributed to its reputation for convenience and speed within the UK home heating market.

WarmZilla has served over 20,000 customers and received thousands of customer reviews on platforms like Trustpilot[2]

Recognition and Awards
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WarmZilla has been recognised as a finalist in many industry award schemes, including:

H&V News Awards – Finalist (2022)

Great British Entrepreneur Awards – Finalist

Corporate LiveWire Innovation & Excellence Award (2024)(2025)

SME Welsh Enterprise Awards[3] - Best Boiler Company (2024)

London Construction Awards - Finalist (2024)

The CEO Views - Best Company (2024)

Media Coverage
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The company has been featured in multiple UK publications regarding its heating efficiency and energy-saving advice. These include:

Wales online[4], The Daily Record[5], The Daily Express, Installer Online[6], Big Change[7], and Yahoo News covered its "30-minute heating check" initiative, which aims to help homeowners reduce energy costs.

FQ Magazine[8] and Lancashire Post highlighted WarmZilla's "Random Acts of Kindness" campaigns, which support communities during the winter months.

Homebuilding & Renovating and HPM Magazine, which published articles about boiler maintenance tips shared by the company.

WarmZilla has partnered with well-known comparison and consumer platforms such as MoneySavingExpert, Checkatrade, GoCompare, and MoneySuperMarket.

Business Model and Growth
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The company attributes its growth to a proprietary tech stack streamlining customer interactions and scheduling. It operates nationwide in the UK and has expressed ambitions to expand into Europe and other international markets.

A case study by Vendigo[9] noted WarmZilla's ability to stand out in a saturated marketplace through simplified financing and transparent pricing.

  1. ^ "Home". WarmZilla®. Retrieved 2025-05-14.
  2. ^ "WarmZilla is rated "Excellent" with 4.7 / 5 on Trustpilot". Trustpilot. 2025-05-08. Retrieved 2025-05-14.
  3. ^ "WarmZilla (2024 Winner: Welsh Enterprise Awards)". SME News. Retrieved 2025-05-14.
  4. ^ Sidat, Leena (2020-09-25). "Home heating company WarmZilla agrees deal with Google". Wales Online. Retrieved 2025-05-14.
  5. ^ Howard, Linda (2025-01-21). "New 'heating health check' can help people save £300 on winter energy bills". Daily Record. Retrieved 2025-05-14.
  6. ^ Sharpe, Joe (2024-10-07). "WarmZilla celebrates five-year anniversary". Installer Online. Retrieved 2025-05-14.
  7. ^ "Warmzilla puts BigChange at the heart of online heating revolution | BigChange New Zealand". www.bigchange.com. Retrieved 2025-05-14.
  8. ^ Barnes-Clay, Tim (2025-02-14). "WarmZilla's Random Acts of Kindness". FQ Magazine. Retrieved 2025-05-14.
  9. ^ "Warmzilla Case Study – Vendigo". Retrieved 2025-05-14.