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Toys "R" Us Asia

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This article is about the Asian operations of Toys "R" Us, excluding the Middle East. For the Middle East business, see Toys "R" Us Middle East and Africa.

Toys "R" Us Asia is a toy company headquartered in Hong Kong operating Toys "R" Us franchises in the Asian market.

History

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Toys "R" Us in Ocean Terminal, Tsim Sha Tsui, Hong Kong, China, in 2014
Toys "R" Us in Robinsons Galleria Cebu, Cebu City, Philippines, in 2023

Toys "R" Us has extensive presence in East Asian territories and Southeast Asia under the umbrella of Toys "R" Us Asia, a loose amalgamation of joint ventures with local companies. Toys "R" Us stores operate in Brunei, China (mainland, Hong Kong, and Macau), India, Japan, South Korea, Malaysia, the Philippines, Singapore, Taiwan, and Thailand.[1]

The Asian unit was originally established in 1985 as a partnership between Toys "R" Us and Fung Retailing, the retail subsidiary of the Fung Group (a Hong Kong-based conglomerate that also owns Li & Fung, a major retail distributor), with the parent company owning a majority 85% stake while Fung Retailing owns the remainder of the shares.[1][2] Following Toys "R" Us' sale of the Asian unit in November 2018, Fung Retailing becomes the lead shareholder of the unit, holding an increased share of 21% while Toys "R" Us' remaining 79% is distributed among a consortium of Toys "R" Us' lenders.[3][4]

The Singaporean operations of Toys "R" Us began as a joint venture with Metro Holdings of Singapore[5] which began in 1984,[6] while the Malaysian operations was with Metro Holdings' Malaysian counterpart Metrojaya.[7] Its first store was at the Marina Parade and the second was at Forum Galleria at Orchard Road.[6] It expanded to Malaysia in November 1988 with its first outlet at Subang Parade.[6] The Singaporean venture was terminated in 1993 when Metro Holdings sold its shares back to the parent company of Toys ‘R’ Us Inc.[7] In September 1994, Metro Holdings sold 60% of its stake in Toys "R" Us Malaysia to Toys "R" Us Singapore.[8]

Toys "R" Us expanded to Japan in 1991 as a joint venture with McDonald's Holdings Company (Japan), Ltd. [jp].[9][10] Its first store in Ami opened in November 1991 with 3,000 square meters of space, being the largest toy store in the country. Its second store in Kashihara opened in January 1992.[11] The joint venture was supposed to last until 2018, but Toys "R" Us withdrew in 2006; after suing for breach of contract, McDonald's Holdings was awarded an ¥1.38 billion ($13.35 million) settlement in 2008.[12][13] After their joint venture ended, Toys "R" Us increased their ownership from approximately 48% to about 61%,[13] and integrated it into their overall Asian operation in 2017.[1]

Locations in South Korea and India are established through joint ventures formed in conjunction with Lotte Mart in 2007 and Lulu Hypermarket in 2017, respectively.

For RRHI to compete with SM Retail's Toy Kingdom, in 2006, RRHI obtained the license to operate Toys "R" Us stores in the Philippines, with the first one to open in Robinsons Galleria.

Buoyed by increasing demand for toys in the Asia Pacific region, the Asian and Japanese arms of Toys "R" Us are among the Toys "R" Us subsidiaries that have remained profitable into the 2000s and 2010s, registering "double-digit" revenue growth through the mid-to-late 2010s.[4] In 2015, Toys "R" Us Asia posted a total turnover of US$1.85 billion;[1] for the year ended January 2017, net sales from China and Southeast Asia totaled at approximately US$375 million while the Japanese arm would net sales of US$1.3 billion from Toys "R" Us, despite recently declining yearly profits, and US$20.3 million from Babies "R" Us.[14][3]

While representatives of the Asian arm of Toys "R" Us have consistently cited that they operate as a separate legal entity from the parent company and are unaffected by events at the parent company,[2][15] Toys "R" Us had engaged in talks since February 2018 to offload Toys "R" Us Asia's majority stake to a bidder for a proposed US$1 billion while outlets in Asia continue to operate unaffected.[4][14] The planned bid was revised downwards to US$760 million in August and scheduled for September while Toys "R" Us sought a United States court order to strip Fung Retailing, a Hong Kong-based partner managing the majority of Toys "R" Us Asian operations, of its right-of-first-refusal purchase option and force Fung Retailing to release its share of the unit.[16][17] This follows allegations by Toys "R" Us of Fung Retailing delaying the sale via court proceedings filed through the Hong Kong judiciary system to discourage rival bidders and acquire Toys "R" Us share at a lower price;[18] the Eastern District of Virginia bankruptcy court would subsequently issue an order for Fung Retailing to drop its court order for the delay in a September 28, 2018, report.[18]

On November 16, 2018, Toys "R" Us Asia announced that the parent company has formally sold the Asian unit to Fung Retailing and multiple Toys "R" Us lenders at a valuation of US$900 million (later revised to US$760 million[19]), with Fung Retailing receiving an increase in shares of the unit to become the lead shareholder of Toys "R" Us Asia and the unit securing the licensing rights to retain the Toys "R" Us namebrand.[3][4]

References

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  1. ^ a b c d "TOYS"R"US, INC. ANNOUNCES COMBINATION OF ITS JAPAN AND ASIA LTD BUSINESSES TO GROW AND STRENGTHEN THE BRAND THROUGHOUT ASIA". Archived from the original on March 17, 2018. Retrieved July 22, 2018.
  2. ^ a b "Toys 'R' Us Asian operations unaffected by company's 'financial restructuring'". Channel News Asia. September 19, 2017. Archived from the original on August 9, 2020. Retrieved July 23, 2018.
  3. ^ a b c Sakurai, Yoshino (November 17, 2018). "Toys 'R' Us sells Asia operations and keeps Japan business alive". Nikkei Asian Review. Retrieved January 11, 2019.
  4. ^ a b c d Swift, Ryan (November 20, 2018). "Toys 'R' Us Asia aims to expand in the region after divorce from American parent". South China Morning Post. Retrieved January 11, 2019.
  5. ^ "Retailers bullish on prospects in KL". Business Times (Singapore). Business Times (Malaysia). 6 June 1988.
  6. ^ a b c "Metro to open Toys R Us store in KL". The Straits Times. 19 October 1988.
  7. ^ a b "Metro to sell stake in Toys 'R' Us joint venture". Business Times (Singapore). December 17, 1993.
  8. ^ "Metro sells stake in Malaysian unit of Toys 'R' Us". Business Times (Singapore). September 14, 1994.
  9. ^ Yoshihara, Nancy (September 27, 1989). "Toys R Us to Team With McDonald's in Japan". Los Angeles Times. Retrieved March 15, 2018.
  10. ^ "Toys 'R' Us 'to set up shop in Japan within 2 years'". The Straits Times. The New York Times. September 28, 1989.
  11. ^ "No samples, no gift wrap, no problem". Business Times (Singapore). Asahi. November 30, 1991.
  12. ^ "McDonald's sales hit record high". The Japan Times. February 5, 2009. Retrieved March 15, 2018.
  13. ^ a b "Toys "R" Us to take control of Japan operations". Reuters. May 13, 2008. Archived from the original on March 16, 2018. Retrieved March 15, 2018.
  14. ^ a b Macfarlane, Alec (April 12, 2018). "Toys R Us Asia deal will be far from child's play". Reuters. Retrieved July 15, 2018.
  15. ^ "'Every year we are opening new stores': Toys R Us Asia not affected by US closures". Channel News Asia. March 23, 2018. Archived from the original on August 9, 2020. Retrieved July 23, 2018.
  16. ^ Church, Steven (August 7, 2018). "Toys 'R' Us Lenders May Swap $760 Million in Debt for Asian Unit". Bloomberg. Retrieved August 9, 2018.
  17. ^ Tay, Vivienne (August 8, 2018). "Toys "R" Us to auction off Asia operations, starting with US$760m bid". marketing-interactive.com. Retrieved August 9, 2018.
  18. ^ a b Church, Steven (September 28, 2018). "Toys 'R' Us Judge Orders Fung to Halt Hong Kong Court Action". Bloomberg. Retrieved October 26, 2018.
  19. ^ Ruff, Corinne (December 17, 2018). "Bankruptcy court approves Toys R Us Asia sale". retaildive.com. Retrieved February 20, 2019.
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