File:Commander Whitehead in Schweppes ad pose.png

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Commander_Whitehead_in_Schweppes_ad_pose.png (290 × 344 pixels, file size: 162 KB, MIME type: image/png)

Summary

Media data and Non-free use rationale
Description	Color photo of Commander Edward Whitehead, posing for a mid-20-century advertisement for Schweppes tonic
Author or copyright owner	A photographer working for an ad agency (presumably Oglivy & Mather) who were in turn working for Schweppes
Source (WP:NFCC#4)	Original publication: In Schweppes advertisements in several American magazines Immediate source: The Greasy Spoon website (https://lukehoney.typepad.com/the_greasy_spoon/2017/05/commander-schweppes.html)
Date of publication	1963
Use in article (WP:NFCC#7)	Edward Whitehead
Purpose of use in article (WP:NFCC#8)	for visual identification of the person in question, at the top of their biographical article
Not replaceable with free media because (WP:NFCC#1)	Whitehead's been dead since 1977, so...
Minimal use (WP:NFCC#3)	It's used once in the one file. I shrunk it from the original. Permitted under the "photos of dead people" exception.
Respect for commercial opportunities (WP:NFCC#2)	I dunno. It's an old, small, not-super-high-quality image cropped from a 60 year old ad... While it's not utterly impossible that Schweppes would revive the Command Whitehead persona (forgotten as he is, but you never know), but if so they're going to use a new actor. If they wanted to use the old photos, they have the originals in their archive, and the existence of this photo is not going to materially impact that campaign in the least. And I'm not seeing any other way to commercialize this photo.
Other information	The subject of the photograph has been deceased since: 1978
Fair useFair use of copyrighted material in the context of Edward Whitehead//en.wikipedia.org/wiki/File:Commander_Whitehead_in_Schweppes_ad_pose.pngtrue

Licensing

This photograph is copyrighted and is NOT under a free license. However, it is believed that the use of this work in the article "Edward Whitehead":

to provide visual identification of one or more specific individual(s), or an identifiable gathering of them,
where the individual(s) concerned are deceased, or where access would for practical purposes be impossible,
and for whom there is no known representation under a 'free' license,
on the English-language Wikipedia, hosted on servers in the United States by the non-profit Wikimedia Foundation,

qualifies as fair use under United States copyright law. Any other uses of this image, on Wikipedia or elsewhere, may be copyright infringement. See Wikipedia:Non-free content and Wikipedia:Copyrights.
Fair use

To the uploader:

Please add a detailed non-free use rationale for each article the image is used in, which must also declare compliance with the other parts of the non-free content criteria, as well as the source of the work and copyright information.
For example non-free use rationales, see Wikipedia:Use rationale examples.
Template:Non-free use rationale biog may be helpful for stating the rationale.
This tag should only be used for biographical images, typically those used to identify the subject.

To patrollers and administrators: If this image has an appropriate rationale please append |image has rationale=yes as a parameter to the license template.

File history

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	Date/Time	Thumbnail	Dimensions	User	Comment
current	00:02, 27 June 2021		290 × 344 (162 KB)	DatBot (talk \| contribs)	Reduce size of non-free image (BOT - disable)
	16:51, 26 June 2021	No thumbnail	314 × 373 (258 KB)	Herostratus (talk \| contribs)	Uploading a non-free historic portrait using File Upload Wizard

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File usage

The following page uses this file:

Edward Whitehead

Metadata

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Horizontal resolution	37.8 dpc
Vertical resolution	37.8 dpc